Making the Office Mobile

We love our studio, we really do, but sometimes a change in location and atmosphere can keep the ideas fresh and the attitudes positive. A few months ago we sat down and talked about how we could make our office more accessible.

Over the past 3 years, we’ve relied on a static/standard setup that looked like this:

Any work that needed to be done outside of the office had to be copied to our local computers or downloaded via ftp and replaced upon return to the office. As you would expect, there were issues with files not updated on the server and local files not matching live sites.

With the addition of another designer and developer to the workflow, we started thinking of ways to make our entire setup more mobile and conducive to collaboration, no matter where we were.

Here’s what our new setup looks like:

  • Dropbox for teams provides the cloud storage and syncing for our main design files, fonts, etc.
  • The Mac-Mini is the primary storage account for our Dropbox for teams
  • When we are in the office, we work directly from the mini to reduce over the air lag
  • If we’re out of the office, in Tahiti for 2 months for example, we choose the folders we need to share from the Dropbox web interface and start working
  • Shared files are automatically updated to our Mac-Mini server and anyone else sharing that folder
  • For our website source, we now create local Git repositories and push updates to Beanstalk
  • Beanstalk acts as our central repository in the sky and allows us to see commits made by the entire team as well as pull the most recent versions no matter where they were made
  • We have a development server set up for each site we work on, and, once code is stable, deployments are pushed via Beanstalk to avoid forgotten files or versioning issues
  • For communication, we use a Campfire to share thoughts, commit logs and amazing animated gifs

So far so good with the new setup. We’ve enjoyed working from home, the porch, the coffee shop and beyond.

Let us know if you have any other ideas to make our setup more seamless or if you have questions about how something works. Here’s to Freedom!

Behind the Scenes – Swash & Buckler

This past Saturday we wrapped our latest video project for a bright and shiny new client, Swash & Buckler. Based on the West Coast, we’ve been loving every cross-country minute of working together. Kisa, the owner and visionary behind the progressive new start-up, possesses an uncanny blend of bubbly and brilliant.

Big thanks to the Williams family for allowing us to shoot in the beautifully restored, historic Cotton Factory. And a very special thanks to the Sharp family, local dentists extraordinaire, for bringing their natural talents to the set.

Scheduled to launch with a new identity and website before the holidays, the video will be a whimsical introduction to an app for health care providers. As we say at Swash & Buckler, adventure is waiting!

New Work – Naturalist Center

We just wrapped up production on a wonderous video for the Culture & Heritage Museums’ newest hands-on exhibit, the Naturalist Center.

Thanks to a special partnership with the Smithsonian Institution, the space is loaded with a plethora of intriguing specimens — from freeze-dried birds to jars of preserved sea creatures, it was the perfect opportunity to pair titles with whimsical audio.

That the staff, teachers and families could remain focused on exploration as we scurried about with our camera and lights is a testament to how engrossing the Center can be. Check out the video and see for yourself…

Social Business Cards Part Deux

Our new cards came in the mail today. We all haven’t been so happy to see the FedEx lady in some time. Props to Copper Dog Press for the classy packaging as well.

The cards are letterpressed on 220lb Crane white stock. We had planned to use a light gray paper but had an impossible time finding something that was even close to affordable in the weight that we were looking for. We did a bubble gum pink painted edge on all the cards which is a neat process in it’s own right.

Here are some photos of the unboxing and the cards themselves. Let us know what you think.

Social Business Cards

Over the weekend Social daytripped to Lexington, SC for a press check of our business cards at Copper Dog Press (well, maybe not so much a “press check” as an excuse to see a vintage letterpress in action.)

Owners Donna and Jeff were super gracious as we shot photos, video and asked tons of questions. They were kind enough to let us rummage through boxes of old lead type as well as gorgeous plates that came with the press itself.

It’s amazing to think of how the industry has evolved with the introduction of desktop publishing, and hard not to mourn the craft that is getting lost in the translation. It feels good to support the artisans who are preserving letterpress printing and know that the process is also gentle on the Earth.

Big thanks to Copper Dog for providing their expertise and a perfect solution to our desire for a tactile, yet understated, business card.

Stay tuned for the unveiling of the final cards in our next post. In the interim, enjoy the footage!